Digital Marketing 2

The value this class provided me with was exceptional. With taking into considerations the different classes I have taken for my Marketing degree, this one and Digital Marketing 1 related the most to my life and what I have going on currently. I would have found it so much more valuable if it was offered …

Reflection – Make Advertising a Customer Experience

The 2010s are coming to an end. There were a lot of memorable parts to the decade as the iPhone 4 and the introduction of Siri. Having access to smartphones not only gave users access to a variety of knowledge in their hands, but it also allowed marketers to target their customers more efficiently. Mobile …

What I will use in the future

Taking DM1 DM2 was an awesome learning experience for me, I learned so much about so many important aspects of marketing online and what marketing is about in general. looking back at the content of the class I really don't even know where to begin. It's hard for me to choose one topic to talk …

Coarse Reflection

Digital Marketing Two had an abundance of information to learn and take in. I am glad that I took the class there is so much that I will be able to transfer over to my work and businesses. I can now do some of the work my self instead of having to hire people to …

Equifax Data Breach Breakdown

In September of 2017, Equifax annouced that they had experienced a detrimental data breach that exposed over 145.5 million peoples' data to the dark web. This hack made those 145.5 million people increase the risk for identity theft eleven fold. Terrifying, right? What is Equifax? Equifax is one of the three main credit reporting agencies …

Course Reflection

There were a lot of things that I learned about digital marketing and specifically mobile marketing through this class. Mobile marketing is so important these days since everyone is constantly using their phones whether it be on social media, checking emails, or just browsing through articles or looking for information online. Things such as creating …

Apps

Most likely a lot of people use amazon and Walmart for their #1 go to, to find a certain thing they are in need of. Amazon is the largest internet company by revenue in the world. It is the second largest private employer in the United States and one of the world most valuable companies. …

Wearing Your Tech Gear & What that Means for Marketing

Today we are going to talk about wearable devices.  Wearable devices come in many shapes and sizes.  A few examples are: Implantables, Semi-Smart Watches, Smart Watches, Smart Jewelry, Fitness Trackers, Smart Clothing, and even Head Mounted Displays.  Check out the link below from 42gears.com for a detailed description of each and to learn more about …

Mobile Marketing in the next 5-10 years

Mobile marketing is a field that is constantly changing and staying up to date on the current changes and trends is very important in this field. What do I think will shape mobile marketing in the next 5-10 years? Let’s take a deeper dive into this topic. I think voice operated systems such as Amazon’s …

SmartWatch: The New Computer Apparel

There are a variety of smartwatches on the market, from Apple, FitBit, Fossil to Samsung. They’re seen as a must-have that can improve your health life while providing perks to your current phone. Although it may seem like a new phenomenon, the beginning of digital and smartwatches have been around since the 70s and 80s with …