When In Doubt, Ask A Fan: Why Your Digital Marketing Campaigns Aren’t Working Out

Have you ever wondered why your online marketing campaigns start off well, but lose momentum so quickly or never get off the ground to begin with? Or why sometimes things backfire so much that you can’t possibly recover the same ever again? It’s not because you suck at your job... probably. It’s because you’re not paying attention. Fortunately, I know the … Continue reading When In Doubt, Ask A Fan: Why Your Digital Marketing Campaigns Aren’t Working Out

A Passion for the Digital!

I once watched a video where this man in a company was able to create a social media movement talking all about SEO related things or wait was it KPIS? I was probably in one of Ronnie’s classes (I’m sorry I don’t remember). To be truthful I found it both inspiring and boring. First, I … Continue reading A Passion for the Digital!

Digital Marketing in my life.

Being a graphic designer, I have to market myself on social media every day. My job also consists of me creating content so I can help my clients market themselves. While I was creating my personal website for my graphic design and photography, I was constantly trying to figure out what was the simplest navigation for clients and users to make them feel … Continue reading Digital Marketing in my life.

Digital Marketing: The Metaphorical ‘Mullet’ of Marketing

Digital marketing.  What exactly is it? Some people may think that digital marketing is just emails.  Others may think it is strictly aspects of online retail.  While even some may consider it to be simply website design.  However, digital marketing is all of this and more! Digital marketing can be described as, "business in the … Continue reading Digital Marketing: The Metaphorical ‘Mullet’ of Marketing

What Clicks for Me about Digital Marketing

In the world we live in today, the customer is becoming more involved in marketing.  This has resulted in marketing advertisements being prevalent in all different aspects of media.  Individuals now are faced with seeing various brands as they go about their day searching on the web.  The impact that digital marketing has had on … Continue reading What Clicks for Me about Digital Marketing

Evolving Views on Digital Marketing

I've come quite a ways regarding marketing. This tweet from four and a half years ago pretty well sums up my prior feelings: I would have summarized this revulsion as follows: Companies compiling my (meta)data is creepyThe endless methods of scraping evermore information about consumers as means of maximizing profits is greedySecretly studying people, for … Continue reading Evolving Views on Digital Marketing